Why Video Marketing and REAL Conversations are So Important in Sales
I’m not one to tell you to hop on a trend because everyone else is doing it, but when it comes to video marketing and having REAL conversations and connecting with your prospects and clients on a deeper level, it’s just science.
Here are some facts to chew on:
50% of the brain is devoted to processing visual images
Two thirds of all stimuli is visual
55% of communication is based on facial expressions
38% of communication is tone of voice BUT …
Only 7% of communication is from verbal exchange (the words you say)
80% of learning is visual-based
This explains a lot of things:
Why some lecture classes are so hard to comprehend.
Why “it’s not what you said, it’s how you said it,” is the beginning of a lot of arguments between partners
Video marketing works so well
In today’s video, I take you through what these points mean and how it can impact your sales, online courses, and relationships with your customers.